Wild + Wise
OBJECTIVE:
Leading up to Mother’s Day at Terrain, we used our platform to celebrate women we knew who have inspired us and impacted the communities around them. We shared six stories of strength, resilience, creativity and compassion. “Storytelling is medicine for the world.” —Karen Graffeo
Landing page
Photography by Karen Graffeo
Email campaign
Social (+ my creative process!)
Editorial Feature
Team: Creative Direction + Design: Laura Beth Harris; Photography + Content: Karen Graffeo, Brittany McCollum, Louise Hollyday, Li Wah Lai, Fatu Gayflor, Geeta Krishnan